Increased Domain Authority Becoming a National Brand with SEO

Increased Domain Authority +48 points

DA51

Avg. Daily Organic Search Users

9,059

SEO Customer Specific Conversions

3,181

The Client

BlueSprig Pediatrics

https://bluesprigautism.com

Who is BlueSprig?

BlueSprig is a premier provider of Applied Behavior Analysis (ABA) therapy to children with autism.  They focus on quality care and are a leader in autism research. Blue Sprig aims to open multiple locations within a community to ensure equal access to care for all children with autism. They have locations throughout the country and have grown at a rapid pace in recent years.

The Problem Presented

Blue Sprig had an outdated website that could not be expanded easily.  They were in need of a fresh look that projected their brand, and they needed a site that had the flexibility to scale quickly and easily to accommodate their aggressive corporate acquisition strategy. The current website's domain authority was a "3" which resulted in poor Search Engine Ranking Placement (SERP). The website's profile needed to be increased as well as the various location pages within the website needed to be optimized for local search.

Dot The i Creative’s Solution

Dot The i Creative created a website with beautiful imagery that captured their brand and encapsulated their mission. The website had maximum flexibility so that locations could be added quickly, and customers could find new locations easily and alternate locations close to home offering them convenient choices.  Dot the i Creative then increased their search position and drove traffic to their site with SEO, Local SEO, and Google Ad campaigns.  We used marketing automation services to track and nurture leads and evaluate web traffic.  And finally we created social media accounts for each location to connect with parents of children with autism and make them aware of Blue Sprig’s brand and services.

"The DTi team rebuilt our website and implemented an SEO strategy that has grown our domain's authority score from a 3 to over 50. The result of their plan has our 200+ locations showing on Page 1 of Google’s organic search results. I highly recommend the DTI Creative team."

The result of these efforts over a 3 year period was an increase of the website's Domain Authority from a score of DA3 to DA51. Their domain's authority surpassed the majority of ABA Therapy providers. The result of our various efforts has garnered them an average of over 9,000 daily visitors generated from organic searches alone. Client conversions of all digital marketing efforts provided by Dot The i Creative has surpassed 5,000 customers.

Increased Domain Authority Becoming a National Brand with SEO
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Dot The i Creative

Dot The i Creative (DTi Creative for short) is a full service digital marketing agency offering Search Engine Optimization, PPC & Digital Advertising, Social Media Management, Website Design & Development, Marketing Automation, and Content Creation Services in the Dublin, Ohio and Columbus, Ohio area.

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